Black is such a popular colour in the UK and most of Europe.
I think the main reasons are:
- it’s slimming and everyone wants to look slimmer
- it goes with all other blacks
- it doesn’t show the dirt
- it doesn’t look as cheap as other colours
- it’s available with many items coming in black year after year
- it doesn’t need much thought for people low on confidence
- it is not a colour that makes you stand out unless you style it especially
- it can be seen as somewhat rebellious for teenagers, artists, etc
- it is seen as a sophisticated evening colour (men’s evening dress and the LBD)
Black is ultimate authority colour – it is seen as assertive, powerful and sophisticated. But equally it can be seen as oppressive and menacing – Darth Vader, riot police, etc. Wearing it in an all-black outfit can make you look a bit scary, but sometimes being unapproachable is exactly what is required. But for many of us we would look better in shades of grey, deep aubergine, the deeper blues or browns.
All-black is a look favoured by dramatic dressers and done well it can look stylish and individualistic. It may need a bit thought and effort to create a sensational look.
Here leather trousers, military boots, a bulky but textured jersey and a warm parka with a silver zip and a bit of greyish fur, is set off by bleached blonde hair and a sassy look. he model has taken off her charcoal beanie so that she looks less like a Commando for the photograph. Maybe she has a whole range of black clothes in the bag – pyjamas, a skirt, tights, strappy sandals. Or maybe she wears a little grey or white for relief. One of my favourite films is The Last Seduction, where Linda Fiorentino always looks great in this restrained palette.
Black is best on women with black in their own colouring, and less effective on those who are light. Black can overwhelm them and make them look a bit unwell, emphasising the darker parts of their look – lines and dark circles for example. But sometimes it can make you feel like Linda – invincible and in charge.